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Every day offers opportunities to build trust with a client or prospect, thereby setting your firm apart from the competition. Here are eight easy ways to do just that in your communications.Danielle Flagg - March 28, 2018
As we approach the end of the year, it is a great time to run through your practice's systems to see which ones may be ethics risks in their current state. This will help you prepare for an end-of-year audit of your biggest risks — and plan how ...Megan Zavieh - December 5, 2017
Not so long ago, suggesting that lawyers would stand behind a table at a trade show would have been deemed heretical. Times have changed. Recently, I’ve heard a number of people discuss their firms’ participation in the Association of Corporate ...Sally J. Schmidt - October 25, 2017
Most law schools don’t offer courses in branding, so how do you go about establishing a personal brand for your law practice and make your expertise visible? Here’s a checklist that can help get you started.Candis Roussel - October 5, 2017
You know being quoted in the press can be great for your law practice. It provides third-party validation that you’re amazing, right? If you’ve been following Attorney at Work, you’ve already learned plenty about how to use news releases, tap ...Lisa Banks - September 25, 2017
Processes are the means by which we get things done, and checklists can keep us on top of what needs to get done. That’s why pilots, surgeons and astronauts use checklists extensively. They help eliminate the fear of forgetting something ...Peggy Gruenke - February 27, 2015
We all begin each new year with good intentions, but you know what they say about the road to hell. Most lawyers have some marketing and business development goals and objectives in mind. However, such goals often tend to be aspirational and ...Sally J. Schmidt - December 16, 2013